BlogFor Pest Control

Questions to Ask on Every Pest Control Inquiry Call

Published October 18, 2026 · by David Kohlani, founder of ApexSmartAI

Most pest control inquiry calls sound simple: “I think I have mice,” or “there are ants everywhere.” But a quick “we’ll send someone” without the right details can mean a technician arrives with the wrong plan, at the wrong time, to a home where the real problem is in a crawl space nobody mentioned.

This is a short, practical list for owners and office staff of small pest control companies. It is not a sales script. It is the minimum information to collect on every inquiry so your technician shows up ready, and so you can decide which calls need a same-day visit.

Why good intake saves a wasted visit

Every visit costs you a technician’s time, fuel and a slot in the schedule. When the call gives you only a name and a phone number, the technician has to start from zero at the door. When the call gives you the pest, the location, how long it has been going on and who lives in the home, the technician can plan the inspection before arriving.

Good intake also helps the customer. They feel heard, they get a clear next step, and they are less likely to keep calling other companies while they wait for yours.

Safety first: has anyone been stung, bitten or exposed?

Before anything else, ask whether anyone has been stung, bitten or exposed to a pest control product. Two answers change the call right away:

Your office should not give medical advice beyond those two instructions, and should not tell a caller to spray, swat or remove anything while they wait.

The 8 questions to ask on every inquiry

  1. What pest do you think it is, and what exactly did you see? “Small black ants on the counter” is more useful than “bugs.” Ask about size, color, wings, droppings or damage.
  2. Where in or around the property? Kitchen, bedroom, attic, garage, crawl space, yard, or inside a wall.
  3. How long has it been going on? First sighting this morning or months of activity.
  4. How many, and how often? One mouse once, or droppings every day; a few ants, or a steady trail.
  5. Who lives there? Children, pets, or anyone who is pregnant, elderly, has a sting allergy or another medical concern. Your technician needs this before choosing any treatment.
  6. What type of property, and are they the owner or a tenant? House, apartment, condo or business. A tenant may need the landlord’s approval, and a business may need after-hours access.
  7. Have you tried any product already? Which one and where. Your technician should know what is already in the home.
  8. Are you looking for a one-time service or a recurring plan? This shapes the visit and the follow-up. If you offer both, our guide on explaining initial vs recurring pricing covers how to talk about it.

Finish with the basics: full name, service address, the best callback number, and the best time to reach them.

Don’t identify the pest for sure on the phone

Callers want an answer: “Is it termites?” It is tempting to give one. But the EPA’s integrated pest management principles (EPA IPM) list “Monitor and Identify Pests” as a core step, because accurate identification is what guides the right action. A caller describing “flying ants” may be seeing termite swarmers, or may not.

A better line on the phone: “From what you describe, it could be several things. Our technician will confirm on site.” Write down exactly what the caller said, in their words. That note is often more useful to the technician than a guess.

Same-day visit or next available slot?

You decide which calls jump the queue. Most owners set a simple rule and stick to it. Here is one way to sort them:

What the caller reportsUsual priorityWhy
Serious sting reaction or pesticide exposure911 / Poison Help firstMedical, not a pest visit
Stinging insect nest by a door or play areaSame day if possiblePeople can get stung
Rodent in a bedroom, kitchen or child’s roomSame or next dayHealth concern, high stress
Termite swarmers indoorsInspection soonSign of active infestation
Ants, spiders, occasional insectsNext availableUsually not urgent
Price question or plan inquiryCallbackOwner or office follows up

For homeowners, we published a plain-language version of this sorting: is it a pest emergency?

A printable intake form

Print this and keep it by the phone, or copy it into your CRM. Each line is one question:

The language line matters more than it looks. If you get Spanish-speaking callers, see our guide on serving Spanish-speaking pest control customers.

Who asks these questions when you can’t pick up?

The hardest part of intake isn’t the list. It is that the phone rings while you’re in an attic or under a house. We covered that in missed calls while you’re on the job.

ApexSmartAI is a fully managed answering service for pest control companies. It answers your line 24/7 in English and Spanish (callers can switch mid-call), asks the intake questions you choose, and texts and emails you the details right after the call. It is built around your services, hours, service area and call rules. It can give the safety instructions you approve, such as the 911 and Poison Help lines above. It does not book appointments, dispatch, identify pests for sure, quote prices unless you approve the exact wording, or give treatment or chemical advice.

Pricing is $385 a month, $0 setup, 500 minutes included, then 43¢ a minute, month-to-month, with the first 7 days free starting the day your line goes live. Read more on our pest control answering service page.

Don’t take my word for it — call Maya and hear it yourself.

Frequently asked questions

What should a pest control company ask on the first call?

Start with safety: has anyone been stung, bitten or exposed to a product? Then ask what pest they think it is, where they saw it, how long and how often, who lives there, the property type, any products already used, and whether they want one-time or recurring service.

Should the office identify the pest over the phone?

Not for sure. EPA’s integrated pest management principles list “Monitor and Identify Pests” as a core step. Write down what the caller saw in their own words and let the technician confirm on site.

What if a caller says someone was exposed to a pesticide?

Tell them to follow the first aid directions on the label and call Poison Help at 1-800-222-1222, or 911 if the person is unconscious, having trouble breathing, or having convulsions, as EPA advises.

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About the author

David Kohlani is the founder of ApexSmartAI, a 24/7 bilingual (English + Spanish) answering service for U.S. plumbing, HVAC and home service companies. He built it after seeing how many jobs contractors lose to calls that go unanswered at night, on weekends, and in Spanish. He runs the company remotely and configures every receptionist himself, one business at a time. More about ApexSmartAI · info@apexsmartai.com